Greece is continuing to attract strong international interest in its luxury real estate market, with demand for high-end properties reaching particularly high levels during the first half of 2026. According to data from Greece Sotheby’s International Realty cited by Euro2day, expressed demand from prospective buyers reached €6.11 billion during the first six months of the year, representing a 35% increase compared with the same period in 2025. The figures highlight the growing role of international buyers in Greece’s premium residential market, particularly in a segment where properties combine prime locations, privacy, high construction standards and access to sought-after coastal and tourism destinations.
A particularly notable feature of the market is the concentration of demand at the very top end of the price spectrum. Properties valued at more than €5 million accounted for 70% of the total value of expressed demand during the first half of the year. This points to continued interest in what is commonly described as the ultra-luxury segment, where buyers are seeking properties that go beyond conventional residential needs and offer a combination of location, architecture, views, privacy and long-term value. The limited availability of such properties in some of Greece’s most desirable destinations is also an important factor shaping the market.
International buyers remain a key component of this activity. Demand from British buyers increased by 60%, while buyers who are not tax residents of Greece accounted for 29% of transactions in the upper end of the market, according to the figures presented by Greece Sotheby’s International Realty. The data underline the international character of Greece’s luxury property sector and its growing connection with global private wealth. Buyers from abroad are increasingly looking at Greek real estate not only as a holiday-home market, but also as a form of investment and as part of the diversification of their holdings in real assets.
The developments in the country’s credit rating have also become part of the discussion surrounding international investor confidence. On September 18, Scope Ratings upgraded Greece’s credit rating to BBB+ from BBB, maintaining a stable outlook, while Moody’s kept the country’s rating at Baa3 and upgraded its outlook to positive. The rating agencies referred, among other factors, to improvements in fiscal sustainability and economic resilience. According to comments cited by Euro2day, the improved credit profile may influence the way international investors, private banks and family offices assess opportunities involving Greek assets.
The connection between Greece’s broader economic environment and its luxury property market is particularly relevant for international investors, whose decisions can be influenced by perceptions of country risk, financing conditions and the stability of the market. The chairman and CEO of Greece Sotheby’s International Realty, Savvas Savvaidisis, has linked the recent credit-rating developments with the confidence reflected in the company’s property demand figures. At the same time, these comments represent the assessment of a market participant, while the €6.11 billion figure refers to expressed demand rather than completed transactions.
The figures therefore provide an indication of strong interest rather than a direct measure of completed property sales. According to the same source, completed transactions by Greece Sotheby’s International Realty since 2016 have reached a cumulative €650 million. The distinction between expressed demand and completed transactions is important when assessing the actual performance of the market, since not every expression of interest ultimately results in a completed purchase.
Overall, the first half of 2026 has highlighted the continued international attention being directed toward Greece’s luxury residential property market. The combination of strong expressed demand, increased interest from British buyers and the concentration of demand in properties worth more than €5 million illustrates the scale of activity at the upper end of the market. The coming months will show how much of this interest translates into completed transactions and how the market responds to developments in Greece’s wider economic and financial environment.
Source: Euro2day.gr, based on data from Greece Sotheby’s International Realty and the report The State of Greek Luxury Property at Mid-Year 2026. The original Euro2day report also cites the Athens-Macedonian News Agency (ANA-MPA) as its source.
